Hallmark Marketing

Trade Marketing

Merchandising & Seeding 

Trade Marketing 

Trade Marketing

Merchandizing

PLACING YOU AT THEIR NEEDS.We have a team that’s skilled in building the relationship between brands and retailers/ wholesalers to empower them with knowledge and infuse passion for your brand. This means, our new friends will ensure your brand is in the field of action. Think about the possible increase in sales.

SEEDING & SUSTAINABILITY

PENETRATING THE MARKET FOR YOU. When taking a product to the market, we always make sure that the path to the market is paved with coordinated communication, friendly
traders and collaborative push to ensure that the market is receptive of our activities. We have people on ground constantly gathering data for us on what is the most favourable way to penetrate the market.

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Product Photography

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Duration

2018 to date

Client

HAYAT KIMYA

Description

Key Milestones

Visibility

We have managed to secure prominent placement for Molfix which is a relatively new entrant compared to its competitors.

Molfix now sits next to Pampers / Huggies in over 180 Modern Trade stores

Duration

6 months 

Client

SOKO

Description

Sales

Sold 11,382 bales of Soko maize meal

Consumer 1.5

Created Top Of Mind Awareness of the brand on ground

TASK

To make Durex Feels accessible in the mass market as a more affordable variant of Durex.

Client

DUREX FEELS 

Description

Approach:

We had 15-foot soldiers each attached to a wholesaler, targeting small chemist/pharmacies, wines & spirits, bars, lodgings & retails in 4 months 

Scope:

Nairobi, Kisumu, Eldoret & Muran’ga 

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Duration

Road Show  duration: 12 days 

Client

SHELL

Description

Task

Develop a winning strategy to ensure product
offtake from the distributor, wholesaler & retailer
on the General Trade segment

Duration (Ongoing)

65DAYS

REACH: 2,323 | SALES(kgs): 3,268

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Duration

65 days 

Client

NOOTRI GT
listing

Description

Destinations

NAIROBI: 51 | UPCOUNTRY:47 | TOTAL: 98

Customers Rewarded

VEHICLES: 2,323 | MOTORBIKES: 3,268 | TOTAL: 5591

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Duration(Ongoing)

95 days 

Client

Gold Crown
Beverages

Outcomes

REACH: 8373 | SALES :774,280 |CONVERSION: 3075

Get your quote and start your business right now

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